The digital economy is dividing businesses into two categories: AI-Ready and AI-Fragile. In a recent webinar, Heather Holst-Knudsen of H2K Labs and James Hayes of Sales Empowerment Group outlined why RevOps is the backbone of AI success. This blog breaks down the financial risks of fragmented systems, the strategic impact of the R.A.I.S.E. Framework, and how alignment, clean data, and enablement form the blueprint for sustainable revenue growth.

Part 3 of The Revenue Room™ series provides a tactical roadmap for implementing a unified revenue organization within 90 days. It outlines the three phases—Foundation, Integration, and Acceleration—detailing how B2B enterprises can align leadership, systems, and processes to create a single source of revenue truth. The blueprint emphasizes data-driven execution, cross-functional collaboration, and measurable success metrics, backed by insights from Harvard, McKinsey, and Forrester. With RAISE methodology and Parabolic GTM proven to deliver 6X growth, this guide transforms strategy into sustainable revenue outcomes and cultural change.

H2K Labs and Outsell, Inc. have announced a strategic partnership to co-produce RevvedUP 2026, the premier conference for CEOs and their executive teams to design next-generation growth models in a data- and AI-driven world. The event will take place March 23–24, 2026, at The Vinoy Resort & Golf Club in St. Petersburg, Florida, convening over 100 top leaders from media, data, and the experience economy. This collaboration merges H2K Labs’ Revenue Room™ CXO platform and RevvedUP ecosystem with Outsell’s CEO Network and Accelerate A! Assessment™, creating an unparalleled platform for executive transformation. The event will feature Growth Design Labs, AI-readiness frameworks, and immersive Formula 1–inspired sessions, all designed to help CEOs and C-suites harness AI disruption for scalable, intelligent growth. Together, the two firms aim to redefine leadership in a time of six mega-trends reshaping business: AI acceleration, generational disruption, funnel collapse, privacy-first growth, shifting customer demands, and board pressure for profitability.